Hyundai takes lead in car sector in Riyadh

The 2014 Hyundai Centennial.

The 2014 Hyundai Centennial.

Hyundai Motors says the company has received 40th rank on the list of trademarks and 5th among the sector of cars in the world.

According to Inter-brand International, it is one of the best 100 trademarks during the last 10 years.

According to experts, the value of Hyundai cars in the international market reached $10 billion, with an increase of 16 percent.

Inter-brand International emphasized in its report that Hyundai is one of fastest growing trademarks because it provides its customers with special features.

In this context, Saadeddin, son of Fahad Al-Walan, executive head of Alwan Company, the exclusive agent of Hyundai in the Middle East region, expressed his pleasure that the company has reached this high level. All agencies involved with this trademark are partners in this achievement, he said.

Al-Walan said the development witnessed by Hyundai is not only due to the bulk of selling but also due to other features such as attractive designs, performance and after-sale services in addition to other services that provide buyers with maximum satisfaction.

Thus, Hyundai has become a trademark that everyone likes. It ranks second among popular cars in Saudi Arabia, according to statistics issued by the concerned authorities.

Al-Walan said that Hyundai has been focusing on “modern luxury” and has adopted the motto “New thinking, new capacities”. The company has also developed a lot of the departments.

He said the company pays a lot of attention to its customers and training its cadres to provide the the highest levels of services to its customers. It also strives to reduce the waiting period by raising its production capacity to 700 cars per day. That number will rise to 1,500 by the end of 2014.

It has been noted that that Inter-brands International depends on its classification on the general budgets in addition to marketing activities and the probable profits for each trademark.

Al-Walan has received more than four prizes this year. They include best seller of spare parts in the Middle East, distinguished staff prize during the first conference for spare parts held in China, the prize of distinction for 30th anniversary, the best sales of luxurious cars in the Middle East during a conference in South Africa and best after-sales services, the prize of best after-sales service during a conference in Turkey.

 
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